Facebook Updates Their Video Ranking Algorithm

by Miguel Bravo

Facebook’s “Clear History” Feature, What Does It Mean For Marketers?

by Miguel Bravo

Facebook’s announced a new upcoming feature that allows users to clear their off-Facebook, pixel-based history. So what does this mean for advertisers? Watch the video for all the details, or scroll below if you prefer text. First off, it’ll be interesting...

You NEED to Understand These 5 Things Before Running Facebook Ads

by Miguel Bravo

I recently became interested in archery, and let me stop you now… no, wasn’t because of Hunger Games (why does everyone say that?!). The first time I went to the archery range, I tried to shoot with absolutely no idea what I was doing. I figured… all...

Boosted Posts vs Facebook Ads Manager, A Detailed Breakdown [includes Video]

by Miguel Bravo

I don’t want to make it seem like it’s impossible to run a successful Facebook Ads campaign if you’re only boosting posts– perhaps you have a good system. That being said, I think it’s hard to argue that if you’re only boosting,...

Facebook Says I’m Interested in Burials (???) … How to See Your “Interests”

by Miguel Bravo

You see ads everyday on Facebook, but you probably never think about why you’re being targeted for a particular ad. Sure, sometimes it’s fairly obvious.  For instance, I love watching horror movies and I always see a Facebook Ad for the new horror TV...